Events

Content Curation for Non-Profits

One of my favorite social media marketers who writes about (and speaks on) the topic of social media for non-profits is Beth Kanter (@Kanter). Yesterday, Beth published an article called "How Nonprofits Get Significant Value from Content Curation."

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Since we are planning a Social Media Conference for Non-Profit Organizations and Professionals on February 6th, 2014, I thought her article was particularly timely, as content curation is often tied in closely with social media marketing.

What is content curation?

Beth says it is,

"sifting through information on the web and organizing, filtering and making sense of it and sharing the very best content with your network...Content curation is not about sharing links as you find them. It is finding great stuff amid the noise, annotating it, organizing it, and adding your wisdom or perspective and sharing a collection of curated links in a context or time that adds value."

Beth then provides a lot of frameworks for thinking about content curation and sharing. It's a great post. Read it here, and tell Beth what you think on Twitter at @Kanter.

 

Become a Sponsor for the #STLSocialGood Conference!

By Danni Eickenhorst (@STLDanni)

BECOME A CONFERENCE SPONSOR

Just announced - Social Media Club is partnering with ready + willing for the #STLSocialGood Conference to be held February 6, 2013 at the Danforth Center. We are seeking sponsor partners to help elevate this conference - to bring tools to young professionals and non-profits seeking to amplify their messages with minimal resources and time. 

WHY BECOME A SPONSOR PARTNER?

  1. Engage up to 300 young marketing professionals, social media influencers and non-profit professionals with your interactive booth/presentation space. 
  2. Amplify your message through the #STLSocialGood event attendees across social media to an estimated 300,000+ social media users.*
  3. Attract brands and networks of relevant hyper-social influencers
  4. Brand Awareness & Recognition – your organization will gain critical exposure & credibility
  5. Business Development – your organization will have the opportunity to develop valuable relationships with new partners/clients and deepen existing relationships.

SPONSORSHIP LEVELS AVAILABLE:

All sponsorship levels listed below will have the opportunity to have a table in the lobby of the event. There will be extended breaks between sessions where attendees will be encouraged to visit with tables for more information and resources. All sponsors who choose to have a table must provide useful take-aways for our attendees and an interactive experience to add interest to the vendor area.

Looking for other options within a specific budget or reaching a particular audience? Let's talk. Fill out our sponsorship form and let us know how you'd like to be involved.

Education Sponsorship:
Underwrite a discount code for local marketing students to attend the event at a reduced cost. The amount of the discount is flexible. We will promote on social media and via a targeted email blast to local universities and students with your logo and links. We will include your logo on-screen at the event as well. 

Non-Profit Sponsorship:
Underwrite a discount code for local non-profit professionals and United Way members to attend the event at a reduced cost.We will promote on social media and via a targeted email blast to local universities and students with your logo and links. We will include your logo on-screen at the event as well. 

Networking Sponsor:
We hope to host a one-hour happy hour at the conclusion of the event. The Networking Sponsor would underwrite a portion or all of the cost of the happy hour and would receive prominent recognition during the networking session, throughout the event, on social media and all event materials. This sponsorship level would have the opportunity to have a table at the event as well. 

Interested in sponsoring #STLSocialGood? Fill out our sponsor interest form and an SMCSTL board member will be in touch soon!

*Estimated, based on historic hashtracking trends.

February #STLSocialGood Conference

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By Danni Eickenhorst (@STLDanni)

Social Media Club, in partnership with ready+willing, will host #STLSocialGood, a conference for non-profit marketing professionals and young professionals looking to harness the power of social media in their marketing efforts. 

The event will be held on February 6 at Danforth Center, from 1-5:00 p.m. with a cocktail hour to follow. We expect 250-300 audience participants and additional participation online.

The half-day conference will have three sessions, each with a 15-20 minute case study, followed by a 30-40 minute panel led by a moderator and featuring questions contributed by the audience on Twitter.

Sessions Include:

  • Social + Digital Best Practices
  • ROI: Achieving Business Objectives with Social + Digital Media
  • Social Good with Limited Resources + Time

Our open call for speakers is now closed, but for more information on #STLSocialGood, please click here.

2 Great #SMCSTL Events to Attend: #STLFW and @SocialIRL

We have partnered with two more organizations on social media themed events. We are excited to invite you to join us!

Thursday, 9/19

The St. Louis Fashion Blog Awards will kick off Saint Louis Fashion Week with a VIP cocktail reception and awards ceremony, followed by the STLFW Kickoff Party.

  • St. Louis Fashion Blog Awards begin at 6 p.m.
  • Doors open for the STLFW Kickoff Party at 8 p.m.

When: Thursday, September 19th at 6:00 p.m. Where: Three Sixty | Hilton at the Ballpark

Tickets: $15 GA (Kickoff Party Only) / $25 VIP (Blog Awards & Kickoff Party) (Get 10% off your ticket through SMCSTL! Code: SMCSTL)

View the St. Louis Fashion Blog Award nominees here and find get info about all the shows at SaintLouisFashionWeek.com

Tuesday, 10/8

Social: IRL is pleased to return to St. Louis with:

How a Social Business Strategy Can Enable Better Content, Smarter Marketing and Deeper Customer Relationships 

Join us for this half day workshop with social business pioneer and Edelman SVP of Social Business Strategy, Michael Brito.

  • Designed for brands, agencies and organizations already invested in the social space.
  • For those seeking a deeper level of social maturity.
  • Each attendee also receives Michael Brito's book, "Your Brand, The Next Media Company."

When: Tuesday, October 8, 2013, 1:00 p.m. to 5:00 p.m. Where: St. Louis Community College Corporate College

Tickets$50 Event Registration (book pre-order included)

Celebrate Bike Month at the #SMCSTL Happy Hour on May 1st

SMCSTL board member Jess Leitch (@jessleitch) is giving up her car for National Bike Month. She'll be learning to navigate St. Louis in an entirely different way using a bike and public transportation. Follow along as Jess blogs about her adventures on connectingstl.org and cityinajar.com. Join us this Wednesday with Connecting STL (@GreatRiversSTL) at Handle Bar (@HandleBarSTL) in the Grove as we kick off Bike Month with the #CarFreeSTL Happy Hour.

Register here

#CarFreeSTL from Jessica Leitch on Vimeo.