Why #STL Non-Profits Can't Ignore #SocialMedia [INFOGRAPHIC]- #STLSocialGood

In Saint Louis, we have a lot of fantastic community organizations raising money, donations and asking for volunteer time to keep their doors open for their customers. Social media has proven to be a strong opportunity to drive results for these organizations. 

I have put together this infographic outlining some of my favorite statistics around social media in the non-profit industry. 

Meanwhile, if you work for a local non-profit or know someone who does, I hope you will consider inviting them to our February 6th half-day summit on the topic! 

Learn more about #STLSocialGood event on Feb. 6th here.


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Bill Clinton & Michelle Obama sent first tweets from Saint Louis, MO - #SMCSTL Fun Fact

I cannot believe I did not know this little bit of Twitter / Saint Louis trivia until I heard it from Charlie Brennan (@charliekmox) on AM 1120, KMOX this morning. Charlie was interviewing Twitter co-founder and Saint Louis native, Jack Dorsey (@Jack), and he mentioned these two fun facts about Twitter and Saint Louis:

1. Bill Clinton sent his first tweet while in Saint Louis, MO on April 6, 2013 during the sixth annual Clinton Global Initiative University meeting at Washington University in St. Louis

2. Michelle Obama, First Lady of the United States, sent her first tweet ever while in Saint Louis - October 19, 2011 - from World Series Game 1 at Busch Stadium! Her tweet went out over the@joiningforces account to answer questions about Joining Forces and to spread awareness about supporting America's troops.

Here they are:


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14 Twitter Stats This Week from Twitter CEO @DickC

According to a Los Angeles Times in a story published yesterday, Twitter CEO Dick Costolo gave us a bit of a "State of Twitter" this week. I found 14 nuggets of information about the fast-growing social network, all of which are going to change (read: grow) as time passes, so they're most relevant right now. Here are some of the best facts and insights about Twitter that Costolo shared this week:

  1. Twitter has 140 million active users.
  2. 400 million tweets are sent a day.  It takes 2 ½ days to send 1 billion tweets.
  3. 25% to 30% of active users are in the U.S.
  4.  U.K. and Japan are Twitter’s No. 2 and No. 3 countries, respectively.
  5.  Saudi Arabia is the fastest-growing country with 3,000% growth last month.
  6. Half of active users log in every day.
  7. More than half of users are primarily accessing the service on their mobile devices.
  8. Twitter is seeing even higher rates of mobile usage in the U.K. and Japan than the U.S.
  9. Mobile users are more active than desktop users.
  10. Twitter is on track to generate $1 billion in revenue in 2014.
  11. Twitter has raised about $1.1 billion.
  12. Twitter is valued at $8.4 billion.
  13. In a "Promoted Tweets" advertising campaign for Porsche, 80% of the people who saw the promoted tweet clicked on it.
  14. Twitter is predicted to finish 2012 with tens of thousands of advertisers.


Follow @SMCSTL on Twitter.

Follow me on Twitter: @ErinE

Follow Twitter CEO Dick Costolo on Twitter: @DickC